2009 Patterns in Audit and A Look Ahead to 2010.


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2009 Patterns in Survey and A Look Ahead to 2010. Displayed January 12, 2010. 2009: Rude awakening . 2010: Virtual Reality? Check!. Introduced January 12, 2010. 2. 2009: Rude awakening. Sparkle Correspondences and MRCC January 12, 2010. 3. 3. 2009 Rude awakening. Simple
Transcripts
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2009 Trends in Review & A Look Ahead to 2010 Presented January 12, 2010

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2009: Reality Check 2010: Virtual Reality? Check! Exhibited January 12, 2010 2

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2009: Reality Check Spark Communications & MRCC January 12, 2010 3

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2009 Reality Check Back to nuts and bolts The "brilliant" component Nice folks (and ladies) complete first Giving is the new taking Hear me ROAR Spark Communications & MRCC January 12, 2010 4

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Back to Basics Spark Communications & MRCC January 12, 2010 5

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Back to Basics Spark Communications & MRCC January 12, 2010 6

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The "Shrewd" Factor Consumers are not exchanging down, they are exchanging "savvy" "Pruned plants versus cut blossoms, new scarves versus new garments, historical center pass versus silver screen, picnics versus bistro, run/walk versus exercise center. Less cost more fun!" - timechaser, London, UK "Libraries are a fortune trove with the expectation of complimentary diversion! Books, CDs, DVDs in abundance!" - jIL, WA "Trench soft drinks and filtered water for general faucet water - enhance your wellbeing, your pocket and the earth" - Michael Donohoe, Brooklyn, NY "Make your morning espresso at home and take it to work in a pleasant bottle, rather than purchasing one on your drive." - Aimee, New York, NY "As opposed to going shopping, I am facilitating regular attire swaps. I give snacks, visitors give drinks. We as a whole bring garments." - Kelly, Long Island City "I drop link and introduced Boxee. Presently I stare at the TV for nothing with projects like Hulu. Reserve funds: $84 every month." - @jrharrell, by means of Twitter "Eating out at eateries part less...instead more BBQ\'s and pot-lucky qualities with friends...actually way more social now as a result of it... " - Paul, Brooklyn Spark Communications & MRCC January 12, 2010 7 Source: New York Times Recession Survey asks "How are you getting by in the financial downturn?" (MediaVest, April 27, 2009)

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The "Shrewd" Factor Spark Communications & MRCC January 12, 2010 8

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The "Savvy" Factor Spark Communications & MRCC January 12, 2010 9

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Nice Guys (and Gals) Finish First Spark Communications & MRCC January 12, 2010 10

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Nice Guys (and Gals) Finish First Spark Communications & MRCC January 12, 2010 11

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Giving is the New Taking Spark Communications & MRCC January 12, 2010 12

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Hear Me ROAR "The Pizza Turnaround" "The genuine story of how Domino\'s listened to its harshest pundits and made their best pizza ever." Spark Communications & MRCC January 12, 2010 13

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Hear Me ROAR Spark Communications & MRCC January 12, 2010 14

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Hear Me ROAR Spark Communications & MRCC January 12, 2010 15

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2010: Virtual Reality? Check! Sparkle Communications & MRCC January 12, 2010 16

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2010 Virtual Reality? Check! Virtual improvements to virtual encounters I have the world on a screen Living in the activity bye Borders Virtual upgrades to physical encounters Who needs an exercise center participation Smart(er) autos Handheld Reality Life Streaming Spark Communications & MRCC January 12, 2010 17

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Virtual Enhancements to Virtual Experiences I have the world on a screen (Laptop headways and improvements) Spark Communications & MRCC January 12, 2010 18

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Virtual Enhancements to Virtual Experiences Living In the activity (3D) Spark Communications & MRCC January 12, 2010 19

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Virtual Enhancements to Virtual Experiences Living In the activity (Internet) Spark Communications & MRCC January 12, 2010 20

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Virtual Enhancements to Virtual Experiences bye Borders (eReaders) Spark Communications & MRCC January 12, 2010 21

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Virtual Enhancements to Virtual Experiences bye Borders (eReaders) eBooks surpass $500MM in 2010! (Forrester) Spark Communications & MRCC January 12, 2010 22

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Virtual Enhancements to Physical Experiences Who needs an exercise center participation? (Wellbeing/wellness) Spark Communications & MRCC January 12, 2010 23

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Virtual Enhancements to Physical Experiences Smarter autos (transportation) Spark Communications & MRCC January 12, 2010 24

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Virtual Enhancements to Physical Experiences Handheld reality (portable) Historically low retail offer (commanded by ringtones/recreations) Growth expected – Companies to report Seven figure incomes Virtual arrangements/errand following Access to suppositions and evaluations

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Virtual Enhancements to Physical Experiences Handheld reality (versatile) "When individuals aren\'t talking, messaging, messaging, or associating on their telephone, they\'re by and large occupied with an objective situated movement. They\'re hunting down something particular, affirming a cost on another machine, searching for the closest eatery, getting headings to the store, checking show times, or a horde of other subordinate exercises attempted to bolster a bigger objective. Promptness, importance, and significance are vital." - JasonSteinberg,Spark Communications Spark Communications & MRCC January 12, 2010 26 Source: Closing the Sales Loop with Mobile, by Jason Steinberg, Spark Commjnications (Clickz, Ocbober 2009)

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Virtual Enhancements to Physical Experiences Life gushing Spark Communications & MRCC January 12, 2010 27

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Virtual Enhancements to Physical Experiences Life spilling (online networking continuous) Spark Communications & MRCC January 12, 2010 28

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Virtual Enhancements to Physical Experiences Life spilling (online networking character assurance) Spark Communications & MRCC January 12, 2010 29

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Thank you Spark Communications & MRCC January 12, 2010 30

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