Ability Processing plant.

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Customary force of TV is vanishing. New circumstance with respect to varying media industry ... Activity Designer. Task field: Animation TV. Gifts/Projects ...
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Ability Factory

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Digitalent Foundation The Foundation\'s point is to advance development and computerized society inside advanced industry Sponsors Collaborators

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Our position • We position in R+D+I in cutting edge advanced substance • We plan to be an affirmed focus of advancement in computerized content Conceptualization stages Advanced TIC for new substance I+R+D division in advanced substance for bussinesses Cultural Industries TICs Fund. Digitalent Talents Support new creation Public Sec. Systems to bolster advancement in computerized content

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Audiovisual industry Traditional force of TV is vanishing New circumstance in regards to varying media industry

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Uncertainty With the landing of wide band systems market power relations are not obviously characterized yet

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New power relations in industry Creators are all the more free and some of them are not a portion of industry Market is growing rapidly More channels Users are all the more free More focused substance market Global business sector Current business methodologies in emergency

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The media are more aggressive Creation of more ventures Faster coordination of new makers into industry Action zone: the world Creation of more advanced society in worldwide system

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Talent Factory The Factory\'s point is to search for and pull in new ability, out of business circuit, so as to consolidate it to the substance advanced\'s industry Invigorate the division of computerized substance (audiovisual and social) Make industry depend on this new ability (reducing hazard, advancing and testing the new ability) Be the bureau of R+D+i of social enterprises

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Talent Factory Creator hatchery versus Business hatchery Creators versus Entrepreneurs O bjective: market open doors for the Talent Provide the Talent with aptitudes to confront the business sector. Own telecom station

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Talent Model versus Project Model Concept of generation Project Talent Projection Production Commercialization

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New Digital Talent Creators have a decent order of computerized dialect They are out of industry degree They are seen as pariahs Attraction in a worldwide domain

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New Digital Talent 1º Detection of new ability in worldwide environment 2º Work on open development 3º Creation of a model 4º Promotion 5º New relationship amongst Producer and Creator

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Professional generation Trade committee Open Hunter & Open Lab Open Hunter & Open Lab Professional creation Test Lab & Marketing Project acknowledgment 3 pronged Negotiation Agreement marking Stop Work Activity Company Creative Hunter Talent Contact Project spending Report & Cost Sale & End New advanced TALENT Not characterized 1 month 2 months 1 month 1 year DETECTION START PRODUCTION PROMOTION SALE

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What is Digital Talent? Ability in substance Creation of instruments for substance New generation techniques New business methodologies

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Board of Directors MACCCC Automatic Analysis . Animac bDigital Bcn Employers Univer. Overhang Compos Lyon Lisboa Competitions Other Institutions DiBa Barcelona Baumann Terrassa Creative Hunters Baners T.F. Radar Trade Fairs Net T.F. TCM UOC ICIC Channel for TALENT look PASSIVE CHANNELS ACTIVE CHANNELS COOPERATIVE CHANNELS

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Intellectual Property Open development

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Work Relation 1200€/month Allowance Process of formation of 1-3 months

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Talents/Projects Capturing channel: Festivals/Competitions DIBA Festival (Barcelona) Talent 1: 4 individuals 2 varying media anthropologists + 2 varying media craftsmen Project field: Internet+Audiovisual+Education Talent 2 Vitoria channel TV maker (Álava) Project field: Publishing+TV

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Talents/Projects Capturing channel: Festivals/Competitions BAUMANN Festival (Terrassa) Talent 3 Animation Designer Project field: Animation+TV

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Talents/Projects Capturing channel: Creative Hunter/Various (T4) BioOrg: Genetics in informal organizations. (T5) Mobile Quest: Mobile substance + TV test appear. (T6) Multiplayer Chess: Video diversions on the web. (T7) Music 4.0: Music manifestations with scores.

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Talents/Projects Capturing channel: Banners Offers: 37 Age: 25 - 45

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Work group MANAGEMENT Experts in Research & Develop. (Content & Technology) CREATIVE HUNTERS Multidisciplinary profile and master in substance and new advances Responsible for relations with Talents: a few situations, colleges...

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Team PRODUCTION Responsible for Project administration Responsible for giving the Talent assets required Guarantee rules for advancement DIGITAL MARKETING Knowledge of new advances market Use of channels to advance Talents Specialized in viral promoting, web 2.0...

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Work group Creative Hunter: 2 Digital Marketing: 2 Production: 2 Management: 2 Total: 8 experts

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Trade Council Multidisciplinary group. Savvy individuals in Talent Factory Responsible for making procedures together with the administration group Deliberación Premios Digitalent Festival DIBA

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Co-Innovation Cooperation in advancement strategies Professionals Experts in co-creation, open development for new configurations, new advances for generation, multi-stage ideas, and so forth

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Co-Innovation Cooperation in development techniques Universities UOC Postgraduate system "Development in varying media content creation: new devices and strategies for new varying media mediums" (30 credits) Research venture: Art, feel and new-media (R&D, Ministry of Education and Science) Barcelona University ACRE venture - Accommodation Creative knowledgde - Competitiveness of European Metropolitan Regions inside the Union

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Co-Innovation Cooperation in advancement techniques Autonomous government and nearby organizations Mataró. TCM Audiovisual & EUPM (School joined to UPC)- Graduate in varying media mediums Generalitat de Catalunya. Catlab (Catalan net of Livinglabs comprising of i2Cat establishment, Neapolis, Citilab, TecnocampusMataró, computerized, 22@)

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- Computer hardware 100MB transfer speed 50 CPU. A few innovation assets. Bases 900 m2 territory 100 m2 movement catch studio 80 m2 execution anticipating studio 520 m2 generation studios 200 m2 workplaces

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4K hub - Glif system

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"Social Ring" Hipnotik Festival 2008: Graffiti Anella Cultural http://www.youtube.com/watch?v=r3voqpAIjwk Presentation of \'Metamembrana\', MARCELI ANTUNEZ http://www.youtube.com/watch?v=8nDHIxQdIYw

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Talent Factory entrance Internet correspondence techniques

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Initial spending 15 months CONCEPT TOTAL Microcomputing 45 working spots + gadgets +storage + closets 330.176 Internet sign (Al-Pi) 45.000 Computer administrations 179.561 Top10 Talents and assets consumption 60.750 Audiovisual administrations devoured by 10 gifts 32.000 Project consultancy (External) 16.000 Promotion 25.000 Renting 300 m2 area 121.500 Talent Factory Human Resources 333.600 Project administration 102.988 Computer bases outline 40.830 Computer foundations gathering 21.900 Portal development 299.639 International net consultancy 15.750 Net machines 20.300 Perishables 4.000 Trips 5.000 Audit 3.000 Other (Contingency) 65.874 1.722.868 TOTAL

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Creative capital asset It promises a nonstop stream of ventures High hazard, Low speculation, exceptional yield 3,000,000 € permit to attempt at least 50 extends a year for a long time Companies under transaction: CCMA Abacus Financial Promotion (from Generalitat) ICIC and so forth

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Internationalization Distributed system to recognize and trade abilities globally An Database for Talents that the entire Talent Factory system could enter Centralize learning administration To accomplish a worldwide situation we should COOPERATE and SHARE to wind up more competitive

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Areas to share Law and budgetary firm Image Unique customized plan A lone Database International Networking Web gateway: facilitating, spaces, self-awareness Open advancement structure Work convention Intellectual Property Innovation models in creation Infrastructures: E.g. 4k hub (with Foundation i2Cat)

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Talent Factory www.digitalent.cat ines@digitalent.cat C/Perú, 174 08020 Barcelona T. 93 266 19 99

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