Composing for the Media .


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About Paul McGrath. Local of Clute, Texas (Brazoswood High) Graduate of Texas A
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Composing for the Media Paul McGrath

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About Paul McGrath Native of Clute, Texas (Brazoswood High) Graduate of Texas A&M University Been at the Chronicle since 1982 Worked already in Conroe, Lubbock, Lockhart then back in Conroe Have shown composing and altering at UH, A&M and now UH-CL since 1990 (at UH-CL since 2005) Contact information, available time

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Name Where you are from Where you went to class (HS, schools) Any media encounter Any distributions you have worked for Where you see yourself in 5 years Anything else fascinating? Email address (this is an unquestionable requirement; numerous assignments will be given to you through email and can be handed over a similar way) Now … somewhat about YOU Write a passage or a page with some foundation data about yourself. Incorporate a few or the majority of the accompanying:

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Here\'s a little story…

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Moral of the story… "George" was a data gatherer, and he utilized that data to profit others and also himself. He kept his concentration when defied with an unpleasant circumstance (cool under flame!) He didn\'t miss his due date . He took a circumstance that was conceivably unsafe and made it helpful. At the end of the day, he made his own glad consummation.

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Getting started Class plan : Note the written work extend - a profile - and the wrongdoing casualties session. More on the profile in the following class. Kill PAGERS AND CELL PHONES PLEASE. Remain off of MySpace, Facebook, and so forth amid class. Evaluating – There are a conceivable 2,000 focuses (isolate your total scores by 20 for final product). The (7) story assignments and (6) AP activities are 100 focuses each. The (10) news tests are 20 focuses each. The profile "venture" is 200 focuses. The last is 300 focuses. Nonappearances and extra focuses day Textbook and AP stylebook. Supplemental messages and perusing

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Getting started The course Web webpage can be found at: www.mycoursesite.com/mcgrath The syllabus, class plan, AP works out, contact information, additional credit activities, class assignments and presentations can be found on this website .

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Where are we going? The changing face of the media and the "C-words" that will influence you

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Media scene: J-school enlistment

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Meanwhile … The interchanges field, especially in daily papers, has tightened. There is even a daily paper demise watch Web webpage now. Daily paper cutbacks/buyouts for 2008 have topped 6,000. Papers influenced incorporate the Chicago Tribune, Sacramento Bee, Fresno Bee, Fort Worth Star-Telegram, San Antonio Express-News, Dallas Morning News and those in St. Petersburg, San Jose, Cleveland and Akron. Daily paper promotion income, flow, stock costs and page numbers are declining. Outsourcing has expanded. A few California papers have outsourced duplicate altering to India. A Pasadena, Calif., Web webpage is utilizing two Indian correspondents to cover nearby news.

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Yet … The Catch 22 is that more individuals than any other time in recent memory read daily papers, now that some significant papers have a few circumstances the same number of perusers online as in print. Furthermore, papers offer more advertisements than any other time in recent memory, when online promotions are incorporated. Yet, for each dollar publicists pay to achieve a print peruser, they pay around 5 pennies, all things considered, to achieve an Internet peruser. Daily papers are attempting to slender that hole, however the ascent in Internet income hindered forcefully in 2007. Another monetary drive influencing the occupation showcase: corporate takeovers of media organizations have left less and less independents. In what manner or capacity? Simply look and see …

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Who Owns What? One sort of meeting: Corporate solidification

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Media scene: Consolidation TOUGH JOB MARKET HANDOUT About 10 organizations - Disney, News Corp. (Fox), TimeWarner, Clear Channel (which claims 1,500 radio stations around the world), Viacom, General Electric, Hearst, and so on - possess more than 50 percent of the media outlets in this nation. Investigate what happened when AOL converged with TimeWarner …

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AOL-TimeWarner Corporation (AOL) claims the accompanying organizations: Basic link TBS Superstation Turner Network Television Cartoon Network Turner Classic Movies Turner South Boomerang TCM Europe Cartoon Network Europe TNT Latin America Cartoon Network Latin America TCM & Cartoon Network Atlanta Braves AOL Service AOL Anywhere AOL International AOL@School CompuServe Digital City DMS ICQ iPlanet MapQuest Moviefone Netscape AOL Music MORE…

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Cartoon Network Japan Atlanta Hawks Court TV (TWE-possessed) Atlanta Thrashers News CNN/U.S. CNN Headline News CNN International CNNmoney CNN/Sports Illustrated CNN en Español CNN Airport Network CNNRadio Network CNNRadio Noticias CNN Newsource CETV The Goodwill Games Network TV The WB Television Network Kids\' WB! HBO Plus HBO Signature HBO Family HBO Comedy HBO Zone HBO Latino Cinemax MoreMAX ActionMAX ThrillerMAX HBO Independent Productions HBO Downtown Productions AOL MORE…

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Time Popular Science Sports Illustrated Outdoor Life People Field & Stream Entertainment Weekly Golf Fortune Yachting Money Motor Boating & Sailing In Style Salt Water Sportsman Real Simple Ski Time For Kids Skiing ON Freeze Sports Illustrated For Kids Snowboard Life Sports Illustrated For Women This Old House Teen People AOL TransWorld Stance People en Español TransWorld Surf FSB: Fortune Small Business TransWorld Skateboarding Business 2.0 TransWorld Snowboarding Mutual Funds TransWorld Motocross Southern Living Ride BMX Progressive Farmer Snap Southern Accents Skiing Trade News Sunset TransWorld Skateboarding Business Cooking Light TransWorld Snowboarding Business Coastal Living MORE…

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Warner Publisher Services iPublish.com Little, Brown and Company Little, Brown and Company UK Warner Books Time Warner AudioBooks Warner Bros. Pictures Warner Bros. Customer Products Warner Bros. TV Warner Bros. Studio Stores Warner Bros. Liveliness Warner Bros. Universal Theaters Looney Tunes Warner Bros. New Media Hanna-Barbera Warner Bros. Online Castle Rock Entertainment DC Comics Telepictures Productions MAD Magazine Warner Home Video AOL TransWorld Surf Business Parenting BMX Business News Family Life Baby Talk Time Life Inc. Bébé Leisure Arts Healthy Pregnancy Media Networks, Inc. Wellbeing Oxmoor House AsiaWeek First Moments Wallpaper* Sunset Books Who Weekly Targeted Media Inc. Time Inc. Custom Publishing Time Distribution Services Time Inc. Home Entertainment New Line Cinema New Line New Media Fine Line Features New Line Television New Line Home Video New Line International The Atlantic Group Elektra Entertainment Group Inc. London-Sire Records Inc. Rhino Entertainment Warner Bros. Records Inc. Warner Music International Warner/Chappell Music, Inc. Warner Bros. Distributions WEA Inc. Ivy Hill Corp. WEA Corp. WEA Manufacturing Alternative Distribution Alliance Warner Special Products Giant Merchandising

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AOL Time Warner Cable-Clusters of more than 100,000 endorsers RoadRunner Cable-Clusters of more than 100,000 supporters Local News Channels Bay News 9, Tampa, FL Central Florida News 13, Orlando, FL NY1 News, New York, NY News 8 Austin, TX R/News, Rochester, NY

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Who Owns What? Hearst Corporation (Why I salute Patty Hearst)

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Hearst Corporation Magazines Cosmopolitan CosmoGIRL! Nation Living Country Living Gardener Esquire Good Housekeeping Harper\'s BAZAAR House Beautiful Lifetime Marie Claire O, The Oprah Magazine Popular Mechanics Redbook Seventeen SmartMoney Town & Country Veranda Newspapers Albany Times Union Beaumont Enterprise Edwardsville Intelligencer (IL) Houston Chronicle Huron Daily Tribune (MI) Laredo Morning Times Midland Daily News Midland Reporter Plainview Daily Herald San Antonio Express-News San Francisco Chronicle Seattle Post-Intelligencer

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Hearst Corporation Television WCVB-TV (Boston) WMOR-TV (Tampa) WTAE-TV (Pittsburgh) WESH-TV (Orlando) WBAL-TV (Baltimore) WISN-TV (Milwaukee) WLWT-TV (Cincinnati) WMUR-TV (Manchester, NH) KMBC-TV (Kansas City, MO) KCWE-TV (Kansas City, MO) WYFF-TV (Greenville, SC) WDSU-TV (New Orleans) WPBF-TV (West Palm Beach) KOCO-TV (Oklahoma City) WGAL-TV (Lancaster, PA) WXII-TV (Winston Salem) WLKY-TV (Louisville) KOAT-TV (Albuquerque) KCRA-TV (Sacramento) KQCA-TV (Sacramento) KCCI-TV (Des Moines) KITV-TV (Honolulu) KETV-TV (Omaha) WAPT-TV (Jackson, MS) WPTZ-TV/WNNE-TV (Burlington, VT) KHBS-TV/KHOG-TV (Fort Smith, AK) KSBW-TV (Monterey)

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Hearst Corporation Business Media Black Book IC Master Collision Database Diversion Electronic Engineers Master Catalog Electronic Products Magazine First DataBank Floor Covering Weekly IDG/Hearst Motor/AllData Motor Books Motor Magazine NOVA Electronik Stocknet StructuredContent TL Publications Used Car Guides

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Hearst Corporation Cable A&E AETN Enterprises Cosmopolitan TV ESPN The History Channel History International Lifetime Movie Locomotion NECN Tevecap Brazil Radio WBAL-AM (Baltimore) WIYY-FM (Baltimore) Interactive Media Investments include: XM Satellite Radio MetaTV Circles Mobility Technologies Cymfony drugstore.com Referral Networks Hire.com govWorks.com Genealogy.com Scene7 StarMedia Tavolo Medscape iVillage, Inc. Brandwise LiveWorld Broadcast.com Exodus E Ink Zip2 I Pro Netscape Other King Features Reed Brennan

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Media union: How did we arrive? The correspondences business is generally without "control," put something aside for criticism and defamation laws, obviously. People in communicate are still bound by bits of the 1934 Communica

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