- Roger Dow, President and Chief Travel Industry Affiliation Interview with John Zogby, April 2005.


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Roger Dow, President & CEO Travel Industry Association. Meeting with John Zogby, April ... Brazil. Guests. Non-Visitors. Positive Feelings Towards American ...
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Slide 1

"U.S. picture is an issue. Individuals are reevaluating regardless of whether they need to spend their cash here. It is presently 30% less expensive to be in the U.S. — we are \'at a bargain and not swarmed." - Roger Dow, President & CEO Travel Industry Association Interview with John Zogby, April 2005

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U.S. Offer of World Tourism Year % Share Travelers to U.S. 2000 7.4 51.2 million 2001 6.9 46.9 million 2002 6.3 43.5 million 2003 5.9 41.2 million 2004 6.0 46.1 million - Travel Industry Association

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An Increase of 1% Share Would Result in: 7.6 million extra landings to the U.S. $12.3 billion extra spending in the U.S. 150.4 thousand extra occupations $3.3 billion in extra finance $2.1 billion in extra duty incomes

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Where Tourists Would Rather Go Australia Italy New Zealand Canada Switzerland United States Anholt NBI Study, June 2005

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70% 66% 61% 60% 52% half 46% 45% 44% 41% 40% 28% 27% 30% 17% 20% 10% 0% Canada UK Japan Germany France Brazil Positive Feelings Towards the U.S. Guests Non-Visitors Source: TIA Analysis of GMI Survey Data

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90% 78% 77% 80% 72% 68% 66% 70% 66% 65% 60% 56% 60% 55% 48% half 44% 40% 30% 20% 10% 0% Positive Feelings Towards American People Visitors Non-Visitors Canada UK Japan Germany France Brazil Source: TIA Analysis of GMI Survey Data

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