Social Norms In Pennsylvania .


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Social Norms In Pennsylvania. A review of what is happening Across the Commonwealth. Progress in reducing underage and excessive student drinking can be made when colleges and universities can:. Assess their problems realistically Adopt research-based strategies to confront them
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Social Norms In Pennsylvania An audit of what is going on Across the Commonwealth

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Progress in lessening underage and over the top understudy drinking can be made when schools and colleges can: Assess their issues reasonably Adopt look into based procedures to stand up to them Adjust program exercises to meet establishment particular needs Define results for drinking programs that reflect coveted changes and can be measured

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Tier 3 of the NIAAA Report Conducting promoting effort to right understudy misperceptions of liquor utilize

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So What is Social Norming

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Social Norming Is: Basic thought of turning misperceptions, particularly by first year understudies, identified with high hazard drinking that is occupied with by different understudies at the organization. This is finished by utilizing grounds based media about genuine levels of utilization.

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Just the Facts School needs exact, most recent information on drinking by understudies Achieved by looking over, reports from offices, for example, law authorization, healing centers, home corridor chiefs, and so forth. Center Institute, Health Surveys, Home developed reviews

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Got Data… .Now What? Survey the information with school authorities who can help you with battle… .Vice Presidents, Counselors, Deans, and so forth. Upon endorsement impart parts to understudy center gatherings to get their responses to information Develop powerful battles

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Effective Campaigns Utilize a 51% or more base of understudies… suggest at the very least 54% illustration: 58% drink 4 less or none by any means. Use pictures from neighborhood grounds/zone if conceivable K.I.S.S. Guideline ought to apply Site the information source… . Source: CORE Survey, Fall 2003

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Social Norming Examples

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Social Norming at Rutgers

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Social Norming At Arizona

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Hobart & William Smith College Progressive Social Norms

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Indiana University of PA Pink Flamingo Campaign

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Bloomsburg University Has diminished normal # of beverages devoured by guys from 9.2 every week to 6.4 every week When consolidating male/female normal beverages expended every week is under 6 – messages show this. Use off grounds printing gave for social norming effort.

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Mansfield University Graduate Students led center gatherings to assess battle Utilized a Mansfield particular overview instrument. ¼ of understudies trusted liquor arrangements implemented – just 5% drink in habitation corridors Result: Current approaches, saw not upheld, still dissuade drinking on grounds

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Mansfield University 25% of understudies don\'t drink Of staying 75% just 19% expressed drinking to getting intoxicated Message was at first met with extraordinary distrust (61% of MU upperclassmen expend 0-4 drinks for every week) Repeated introduction to message picked up it acknowledgment

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Mansfield University Wording is basic to effective crusade "in a sitting", "who party", "drink dependably" were said to have required definition. Situating of lines additionally came into question If content is hard to tail it won\'t be perused.

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Franklin and Marshall Utilized the Blues Brothers halting understudies on grounds and getting some information about the realities on the crusade – revise answer was remunerated with prizes.

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Other Schools Penn State Altoona "Expect the Unexpected" Social Norms Campaign Kutztown University Villanova University PLCB Social Norms Project

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Resources Higher Education Center www.edc.org/hec

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Questions?? Kenneth Healy PA Liquor Control Board 814-943-8858 khealy@state.pa.us

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