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Monetary Articulation Examination:

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  1. Financial Statement Analysis: Understand and Interpret Financial Results for Better Management & Credit Decisions Denver – March 30, 2004 Axiomate, Inc.

  2. Introduction and Understanding Specific Interests • Eric Edwards – Axiomate, Inc. • Jeff Holben – E2 Business Services, Inc. • What Participants Hope to Get from Seminar Axiomate, Inc.

  3. Purpose of Class • Understand the basics of financial presentation • Understand where the numbers come from and what they mean. • Introduction to the “art of accounting” or the objective v. subjective • Understand the basics of financial instruments • Understand the basics of deal evaluation Axiomate, Inc.

  4. Our Day • Walkthrough the Financial Statements • Discuss each major line item: • What the number means • Source of the number • Evidentiary matter behind the number • Hard side of number • The extent to which the number is OBJECTIVE • Soft side of number • The extent to which the number is SUBJECTIVE • The One Sided Entry • For every action (Dr.) there is an equal and opposite reaction (Cr.) • Look at footnotes • Walk through the S-1 • Turn you lose on the numbers, maybe Axiomate, Inc.

  5. Types of Org. Structures Axiomate, Inc.

  6. What Type of Org. Structure • Number of Owners/Shareholders • Taxes • Liability • Cost of Operations • Financing Axiomate, Inc.

  7. Purpose of Financial Statements • Used by: • Equity Shareholders • Banks and Financial Creditors • Customers and Suppliers • Potential Investors • Management and Board Relied upon in gaining comfort from risk Axiomate, Inc.

  8. Purpose of Financial Statements • Equity Shareholders • Monitoring Investment & Management • Banks and Financial Creditors • Analyzing Risk For Credit Decisions • Customers and Suppliers • Analyzing Risk For Credit Decisions • Potential Investors • Analyzing Risk for Investment Decision • Management and Board • Business Management / Oversight Axiomate, Inc.

  9. Purpose --- • Comfort from Risk • Credit Risk • Investment Risk • Management Risk • Employment Risk • Purchase Risk Axiomate, Inc.

  10. Purpose of Financial Statements Offense– Statement preparers Vs Defense – Statement Users (& Auditors) Axiomate, Inc.

  11. Example Companies • Netflix, Inc. (Simpler) • Symbol: NFLX (NASDAQ) • Total Revenues of $150 million • Rapidly growing, entrepreneurial company • Aspen Technology, Inc. (Complex) • Symbol: AZPN (NASDAQ) • Total Revenues of $320 million • Complex, struggling company • Core Financial Statements do not tell the whole story Axiomate, Inc.

  12. Guest Company - NetFlix Netflix (Nasdaq: NFLX) is the world's largest online DVD movie rental service offering more than one million members access to more than 15,000 titles. Netflix’s appeal and success are built on providing the most expansive selection of DVDs, an easy way to choose movies and fast, free delivery. Axiomate, Inc.

  13. Elements of A Complete Financial Package • Auditors Opinion • Balance Sheet • Income Statement • Statement of Cash Flows • Statement of Equity • Footnotes • Other SEC Disclosures for Public Companies Axiomate, Inc.

  14. Types of Statements – Accountant Opinions • Audit • Statements are a fair presentment in accordance with GAAP • Review • Statements presented in GAAP, appear fair. • Compilation • Statements have been organized Axiomate, Inc.

  15. Understanding The Auditor’s Opinion (the Defense?) • Only the Opinion Page Belongs to the Auditors (not our job to prepare statements) • Our work is sufficient to have REASONABLE assurance statements are free of MATERIAL misstatement • The Statements prepared on consistent basis and Present FAIRLY the financial condition • Qualified vs.. Unqualified Axiomate, Inc.

  16. Auditor’s Opinion - Unqualified Axiomate, Inc.

  17. Auditor’s Opinion - Qualified Qualification Axiomate, Inc.

  18. Auditors – who do they play for? • Auditors were established as somewhat of a private sector police force to uphold accounting integrity. • Securities Act of 1933/34 • Auditors perform the “ATTEST” function • They assume responsibility for fairness & dependability • Yet, auditors are hired by and paid for by the Company • Audit committee (Mgmt Control vs.. Independent) • Through 2000, consulting fees were lucrative Axiomate, Inc.

  19. Understanding Company’s Motivates (the Offense) • Financial statements and footnotes belong to the company. • Management uses financial statements to tell a story – the way they want to story to be told. • Story may be designed for a specific audience. • Consider who the audience might be when reading statements • Financial statement presentation is NOT black & white. Axiomate, Inc.

  20. Dissecting The Balance Sheet ASSETS Axiomate, Inc.

  21. Fundamentals of Accounting For every debit, there must be an equal and corresponding credit(s) Axiomate, Inc.

  22. Liquidity Current Assets Current Liabilities The Balance Sheet Long-Term Liabilities Fixed Assets Equity Section Other Assets Axiomate, Inc.

  23. The Balance Sheet – Current Assets Also: A/R & Inv Axiomate, Inc.

  24. Dissecting the Balance Sheet – Left Side Thinking – Current Assets Current Assets Axiomate, Inc.

  25. Dissecting the Balance Sheet – Left Side Thinking – Current Assets Current Assets Axiomate, Inc.

  26. The Balance Sheet – Fixed Assets Axiomate, Inc.

  27. Fixed Assets (Aspen Tech) Axiomate, Inc.

  28. Dissecting the Balance Sheet – Left Side Thinking – Fixed Assets Axiomate, Inc.

  29. Dissecting the Balance Sheet – Left Side Thinking – Fixed Assets Axiomate, Inc.

  30. The Balance Sheet – Intangibles / Other Assets Axiomate, Inc.

  31. Creating the Intangible (what to do with the debit) Axiomate, Inc.

  32. Dissecting the Balance Sheet – Left Side Thinking – Intangibles Axiomate, Inc.

  33. Dissecting the Balance Sheet – Left Side Thinking – Intangibles Axiomate, Inc.

  34. Dissecting the Balance Sheet – Left Side Thinking – Other Assets • Deposits • Long-term receivables • Deferred Tax benefits • Long-term prepaids Axiomate, Inc.

  35. Dissecting The Balance Sheet LIABILITIES Axiomate, Inc.

  36. Netflix – Current Liabilities Axiomate, Inc.

  37. Dissecting the Balance Sheet Right Side ThinkingCurrent Liabilities Axiomate, Inc.

  38. Dissecting the Balance Sheet Right Side ThinkingCurrent Liabilities Axiomate, Inc.

  39. Netflix – Long Term Liabilities Axiomate, Inc.

  40. Dissecting the Balance Sheet – Right Side Thinking Long-Term Liabilities Axiomate, Inc.

  41. Dissecting the Balance Sheet – Right Side Thinking Long-Term Liabilities Axiomate, Inc.

  42. Dissecting The Balance Sheet EQUITY / NET WORTH Axiomate, Inc.

  43. Netflix – Equity Axiomate, Inc.

  44. Dissecting the Balance Sheet Right Side Thinking Equity Axiomate, Inc.

  45. Dissecting the Balance Sheet Right Side Thinking Equity Watch stock for ….. Axiomate, Inc.

  46. Complex Equity (Aspen Tech) Axiomate, Inc.

  47. Dissecting the Balance Sheet – Important Metrics Axiomate, Inc.

  48. Dissecting the Balance Sheet – Other Good Metrics • Inventory Turnover: • Cost of Goods/Inventory • Inventory turnover days: 365/Inventory Turnover • A/R Turnover • Sales/Accounts Receivable • A/R turnover days: 365 / AR Turnover • Cash Cycle • Add Inventory and A/R days • Number of days from product to cash Axiomate, Inc.

  49. Dissecting The Income Statement Axiomate, Inc.

  50. Income Statement – Revenue – Growth Axiomate, Inc.